Is Traditional SEO Dead? AI vs Google Search Explained
The rapid rise of AI-powered search experiences has led to a common question among marketers and businesses: is traditional SEO dead? With generative AI delivering instant answers and Google continuously evolving its algorithms, the role of SEO is undoubtedly changing. However, change does not equate to extinction. Instead, traditional SEO is being reshaped by AI-driven search technologies. The Role of Expertise and Local SEO AI search has also increased the importance of brand credibility and localized expertise. Businesses with strong regional authority, consistent content, and proven results are more likely to be trusted by both users and AI systems. This is especially relevant for companies positioning themselves as the best seo company in navi mumbai , where competition and local relevance play a significant role in visibility. The Evolution of Search: From Links to Answers Historically, SEO focused on optimizing web pages to rank higher in search engine results through ...